Wednesday, 6 August 2014
For the 100 aspiring male and female models shortlisted at the final casting in Lagos for the Aquafina table water sponsored Elite Model Look Nigeria 2014
, stardom may be beckoning.
The 4 judges had a great task picking the 50 males and 50 females from the bevy of over 4,000 youngsters that showed up for the auditions. The pre-qualified 100 aspiring models will undergo further selection process to determine the final 30 that will go into the boot camp.
The winner from this year’s competition will have the chance to represent Nigeria at the global contest and stand the chance of winning $150,000. Speaking on Aquafina’s sponsorship of the competition, Norden Thurston (Head of Marketing, Seven-Up Bottling Company Plc) said – “Aquafina table water as one of the biggest water brands in the world is delighted to partner with Elite Model Look to give young Nigerians a platform to aspire to the zenith of international modelling and fashion. We believe that beauty comes from within and is a function of clean and pure habits, especially eating good food and drinking clean water; this creates a synergy for Aquafina with ‘Elite Model Look Nigeria’ as the participants portray the benefits of drinking ‘purity guaranteed Aquafina Premium water.”
He added that both PepsiCo and Seven-Up Bottling Company believe in the talent and ability that resides in the Nigerian youth and have consistently provided opportunities for them to express themselves, be it in music, football or education through a number of consumer empowerment schemes.
Some of the pre-qualified contestants expressed delight with Aquafina for giving them this once in a lifetime opportunity to live their dreams of becoming international models. Neoma Anosike, the 18-year-old school graduate won the 2013 edition and had an impressive showing in the global contest in China where she represented Nigeria. Other super models such as Cindy Crawford, Gisele Bundchen, Chika Emmanuella all emerged from this platform.
First runner up in Mr. World contest and current Mr. Nigeria, Emmanuel Ikubese, commended Aquafina for sponsoring Aquafina Elite Model Look Nigeria, as such youth-oriented platforms paved the way for his discovery.
This year’s edition promises to be very exciting and colourful as Aquafina and Elite Model Nigerian Look management have put everything in place to make it a memorable event.